A Design Concept is a collection of visual ideas inspired by examining your Design Brief. Its’ a series of tangents – lots of ideas at first which you then apply SCAMPER to.. Eliminate some.. Add some more…Subtract others until you have a single concept or two you feel BEST fits your ideation.
Look at https://www.designspiration.net/
This is a great resource and forum for Design ideas
In your Design Concepts -You take the first elements of Design Process;
The Mind-map or BrainDump
A technique used to graphically represent connections amongst key concepts using lines, links & graphics.Each idea is connected to another idea or fact creating a web of relationships.
Techniques within a Mind-map include free writing, word association, spider webs and images.
Level 1: Primary Ideas:Examine your Product- What comes to mind- Don’t think on it too much -Note it down- strange ideas are GOOD.
Level 2: Divergent Thinking:Now guide your ideas- link to Design Elements & Principles such as Colour,Shape,Type. Vary these, Combine them.This creates new ideas.
Level 3: Creative Ideation- Using these connected ideas- form clear solutions to your task brief. The purpose is to gain more inspiring and original new ideas.
https://youtu.be/AT8wDCndaTI
Visual Divergent Thinking; Mood Boards
In this stage;
You should have Empathised with your potential Audience
Ideation and Prototyping will come when you bring in awareness of;
Client, Audience, Product: use of Aesthetics and its marketing history, Current Trends in Design/Production and Production Requirements
Techniques you should use include: Montage, Mind Map, Collage and plenty of Annotations 🙂
For Type ideas;
https://www.dafont.com/
For Colour Swatch making;
https://color.adobe.com/create/
For Lighting Plans
http://www.lightingdiagrams.com/Creator
Examples of Ideation of Concepts in Design using these methods;
